Ballou STAY logoPARTNER: Ballou STAY
PROJECT TYPE: Identity | Logo
Ballou STAY came to us with little guidance for their logo besides that they wanted a bird of some kind. We drafted a number of versions, including one which included a stylized bird form that also doubled as a stylized book (to symbolize the educational function of the school). In the end they decided they wanted a more vibrant bird which could also act as a mascot of sorts and we went with a more traditional bird of prey.