CEDC
Nonprofit Design by CEDC
PROJECT:

PRE brochure/folder: Building Resources to End Racism

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PRE brochure/folder: Building Resources to End RacismPRE brochure/folder: Building Resources to End RacismPRE brochure/folder: Building Resources to End Racism
PARTNER: Philanthropic Initiative for Racial Equity
PROJECT TYPE: Print Design | Brochure
OTHER TAGS: Race

This PRE brochure is an 8 panel brochure with a small pocket on the inside. We designed a small half sheet insert to fit the pocket and match the brochure so that the brochure itself could carry the information that didn't change and the insert could be updated in the office, targetted to specific events or with new information. This allows the brochure to have a longer life span and to be useful in a variety of settings.

We developed a visual style that was abstract, incorporating swirling words that related to the organization and also gave a sense of movement. We also mixed some straight edges and triangles in with the swirls and gradients to echo the triangles that make up their logo and to provide some contrast.

Apr 21, 2006